11 Instagram Content Ideas for Graphic Designers

Being a graphic designer, your Instagram account is not only a gallery; it is your portfolio to attract clients. Hence, many graphic designers are wondering how to get the most out of it and bring more engagement. 

The average engagement rate on a business profile on Instagram is 0.65%. So, it's important to offer your audience insightful content to get that engagement on your profile, too. 

The right content can boost visibility and help you build a graphic design brand on Instagram.

So, let's know some of the best Instagram content ideas for graphic designers. These ideas will help your business shine on this social media platform.

Should You Post Instagram Content As A Graphic Designer?

Creating engaging content on Instagram is a must for all graphic designers nowadays. They use Instagram to display their skills and catch the attention of potential clients.

The right content can also help them reach their fellow creatives. When Instagram graphic designers use the right strategy, they can convert their profiles into profitable marketing tools.

Best Instagram Content Ideas for Graphic Designers

There is no space for bland and unoriginal content on Instagram. Therefore, graphic designers must know how to craft content that will help them stand out.

So, check out the following 11 best Instagram content ideas for graphic designers. If you implement them properly, your engagement will soar.

1. Share Your Design Work

Displaying the latest designs or projects is essential for Instagram graphic designers. It highlights your skills and offers your potential clients a work portfolio.

• To keep things interesting, you may share a mix of work-in-progress shots and completed projects.

• It shows clients you have a lot of active projects which indicates your work quality.

2. Past Client Testimonials

Nothing can build credibility like positive feedback from clients. So, one of the best tips for promoting your graphic design business on Instagram is to share client testimonials in an attention-grabbing way.

• While posting client testimonials, you give your touch and upload the feedback in short video clips or eye-catching graphics.

• Use Instagram to showcase your latest completed project and the value your work can bring to your clients.

3. Upload Design Tutorials

You should upload design tutorials using Instagram stories and IGTV. The tutorials may indicate that you are an expert in your area.

• Whenever you share tutorials, provide a step-by-step process to make it easy for your audience to consume the content.

• Use Instagram to create short tutorial videos to help aspiring designers improve their skills. It can hook your audience with your videos.

4. Share Visual Q And A Posts

Interactive content on Instagram always works for every user. Graphic designers can take advantage of this and share visual Q&A posts to boost engagement.

• You can use Instagram stories or IGTV to answer common questions about graphic design, your tools, and the process. It can make your profile more approachable and interactive.

• Always ask questions of your followers. This will help you create a vibrant Instagram community and easily share your insights and expertise.

5. Show Behind the Scenes

People really appreciate it when creators on Instagram show behind-the-scenes content. This content can have 32% higher engagement than the main videos.

• Just check the best time to post on Instagram for graphic designers and share photos or videos at that time.

• You can upload videos on your working process, and a daily life on how you manage your work.

6. Collaborate with Other Designers

Collaboration is important with other designers to introduce your content to a new audience. It is one of the content ideas and strategies for Instagram posts to diversify your content.

• Work on joint projects and increase your network within your Instagram community.

• Collaborative projects lead to increased visibility and offer mutual growth and inspiration.

7. Share Design Tips and Tricks

Instagram users love to consume educative and informative content, even from Instagram graphic designers. Therefore, they always appreciate quick tips and tricks.

• You can share actionable, short advice on design tools, techniques, or best practices. This advice is highly shareable and engaging.

• Graphic designers can give easy-to-implement and effective suggestions for improving design skills as well.

8. Offer Free Design Templates

Everyone loves freebies, right? So, one of the best Instagram content ideas is to offer your followers free design templates that they can easily download and use.

• This can push people to engage with your account to get future freebies.

• Also, you can take advantage of your free templates to display your design quality and style.

9. Share Your Design Journey

Sharing your graphic design journey can be one of the tips for promoting your graphic design business on Instagram. It can inspire aspiring graphic designers who may find your content relatable.

• You can share your success, milestones, and the challenges you face in your journey.

• Share the highs and lows of your career and discuss what it takes to become a successful graphic designer.

10. Create Before and After Design Videos

The before-and-after design videos are generally very attention-grabbing. They can also clearly showcase the specific skills and expertise areas of Instagram graphic designers.

• You may create a collage or a carousel post on Instagram. To make it more interesting, you can make a video displaying the project from start to finish.

• This video will showcase your capability to the audience and how you can transform ideas into reality to make your content stand out.

11. Host a Design Challenge

Whenever you utilize Instagram for branding purposes, it's important to maintain a consistent connection with the audience. The easiest way to do this is to host a design challenge.

• The graphic designers can set a task and encourage their followers to participate and share their work.

• The constant interaction will keep your followers close to your account and help you boost reach and engagement.

How to Gain More Followers on Instagram?

Growing followers on Instagram requires consistency and the right strategies. To build a huge follower base, check out the following points.

• Graphic designers must upgrade to an Instagram business account to get access to advanced Instagram features and make engaging content. It can help catch the attention of users.

• Optimize Instagram bio to explain what you do and who you are clearly. Use a professional profile picture and add your website or portfolio links to grab the attention of more people.

• Continuous engagement with the audience shows that you value your followers. So, when they get a response or see that you use interactive features like questions, it encourages them to follow you.

• Incorporating trends on Instagram can also help people find your content. If your videos are useful and informative, they will follow you for future content.

• After implementing the best strategies, regularly check Instagram analytics to understand the best and worst times to post on Instagram for graphic designers to increase followers.

• Lastly, for a quick and effective result, you can buy Instagram followers to increase your follower count. Always buy from a reliable source like Thunderclap.it to ensure safety.

Final Thoughts

You may think of your Instagram profiles as your digital business card. They are always on display and ready to impress.

So, follow the 11 Instagram content ideas for graphic designers to up your marketing game. Give it a continuous read to learn how to gain more Instagram followers. But if you are an aspiring or experienced graphic designer looking for a quick way to increase your Instagram follower count, buy them from Thunderclap.it.