Written By Sia Harris

28 min read

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  • Publish Date : 4/24/2024 4:31:05 AM
  • Last Update : 5/25/2024 11:26:30 PM
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Posting a video on TikTok becomes a sensation in a few hours due to thousands of comments, shares, and views in less time; hence, it is how you go viral on TikTok!

But going viral is not a stroke of luck; infact, going viral is a long-term effort. It is a challenging experience with a lot of dedication and hard work.

If you are a TikTok enthusiast and a content creator seeking ways to go viral on TikTok, there you go! We are here to unveil the tips for going viral and giving you a better understanding of the TikTok algorithm.

20 Tips To Go Viral On TikTok In 2024

To create content that goes viral on TikTok requires your constant time, effort, devotion, and dedication. Here, we discuss the 20 best strategies to go viral on TikTok. Let us begin!

#1. Active Participation In Trends

Take active participation, create your unique style and be updated with trends. Crafting content in trend increases the chances of being noticed; thus, you can get a massive fan base. 

You must work on being authentic and showcasing the content your way rather than merely copying from other TikTokers.

#2. Make Best Use Of Hashtags 

Hashtags are the most significant game-changers in reaching the target audience. You must use relevant and targeted keywords to make your video viral on TikTok.

Initially, you must research to find relevant hashtags according to your niche. Use a limited number of hashtags for a post; do not overload with hashtags. Ensure that your content finds the right people.

#3. Deliver Best Content

The main focus should be on crafting the best of your Tiktok content. Understand your audience well and find out what content they love the most. Then, plan your content accordingly and bring out the best in it. 

Stay focused on what you want to showcase rather than beating around the bush.

#4. Keep Short And Engaging

TikTok is a place for short and engaging content. Long and tedious content is easily swiped up and left unseen. Thus, to make your content viral, you must work on keeping the content short and engaging so that it minds and reaches many.

Try to hook the audience for the initial 5 seconds, as these are essential for your video to be seen fully.

#5. Keep Connections

You must understand the importance of developing a community on TikTok. Thus, it is imperative to make connections with other TikTokers. 

You can find influencers who are from your niche and can build your community stronger and benefit each other on TikTok. Start by engaging other people’s content through messaging, liking, and sharing their posts.

#6. Be Consistent

Being consistent is one of the pro tips to go viral. Post 4-6 videos daily with the best content and hashtags. People usually love to follow the influencers who post daily content. 

Also, ensure a niche-based or particular theme in all your videos, as it helps you connect with the audience better.

#7. Utilize Filters And Effects 

TikTok is a dynamic platform that comes with new effects regularly. Thus, to boost the chances of being featured, you must incorporate trending visual effects to enhance your content. 

Try using filters and stickers and customize the content to bring some newness to the content. Using effects is a great way to make your content reach many.

#8. Use Trending Music Or Craft Own Music

Music is integral to any video and adds a special effect to your TikTok video. Hopping on trending music will help you to get in tune with the vibe of many. Trending music will make your content more engaging and exciting. 

Make sure to use music that does not have any copyright issues and comes with public domain or royalty-free use. You can also craft unique music for your videos that will carry the potential to go viral. 

#9. Experiment With Different Video Formats

You can always experiment with different video formats. TikTok accommodates various video formats, such as MP4, MOV, and HEVC (H.265). 

The preferred and commonly used format on TikTok is MP4 due to its balance between video quality and compact file size. Try different formats and experiment to choose the best for yourself.

#10. Switch To A Business Account

With a business account on TikTok, you can access various business tools. Also, you will be able to use more commercial-focussed tools. A business account will help reach, engage, and interact with users.

The business account also enables access to TikTok analytics. Hence, you will gain a lot of understanding about your audience and make content strategies accordingly.

#11. Choose Appropriate Time To Post

Time is one of the significant keys to going viral on TikTok. Analyze what the perfect time to post for your audience is. If you post when most of your followers are online, they may be able to view your post. 

Understand the timings and post accordingly.  You can always schedule your content to avoid any last-minute hassle. Choose a time when most of your followers can ponder your video.

#12. Monitor And Analyze Your TikTok Analytics

Monitoring and analyzing will help to polish your video skills. It is vital to analyze if your current videos are getting enough attention. Use TikTok analytics and monitor every video of yours. 

See what is working best for you and your audience. Learn and make changes to your further video plans, eventually, you will learn to make better videos.

#13. Engage With Followers And Other Users' Posts

Interacting helps create good relationships; thus, you should always engage with your followers. You must reply to their comments with a thankyou and interact with them by asking what content they like the most to watch.

It will help you to know your audience well and then help you to craft the content accordingly. Engaging with the content of others will help to increase your visibility and amplify new followers to your account. 

#14. Do Collaboration

When followers can relate to your TikTok videos, they share and like as much as possible. Being relatable here means that your audience should feel connected with the content you post.

TikTok runs by building a community collaborating with influencers and other users to promote your content on their pages can help you gain popularity. You can also collaborate with various brands.

#16. Implement SEO Tactic

To become viral, it is essential to understand the SEO tactics and thus have a clear understanding of the TikTok algorithm. Use SEO-generated hashtags and terminologies to make your video reach the target audience.

Though it is not a matter of a few days, to understand TikTok, you need to constantly work on building a great SEO understanding.

#17. Leverage TikTok Ads

TikTok Ads are highly effective in drawing people to your page in a shorter time. It is also a budget-friendly option that can be customized to reach your target audience. 

To leverage TikTok Ads, you must set up an account with TikTok Ads Manager to use the TikTok Advertising feature. Design your ads and let people know you!

#18. Be informative

Viral videos are mainly informative as they keep viewers engaged until last. Also, an informative video is mainly shared. Thus, make videos that can be relatable to your audience with a pinch of humor.

Informative videos create curiosity and hook the audience to watch them till the end. Also, these videos have a great chance of being shared, making them go viral easily.

#19. Use text Pop-Ups

Text Pop-Ups are physical video descriptions that help users take specific actions. It also aids in making your content attractive, also it is effective if you are into storytelling. It makes viewers feel more connected to you and takes it to the next level.

Adding text to your content curbs the barrier of language and culture, making people easy to understand what you want to convey through your video. 

#20. Cross-promote

Lastly, to expand your reach, share your videos on other social media platforms. This technique helps to invite people who are associated with you on other platforms, also, it helps to create awareness of your content. 

They can follow you and also share the content they love of yours. Thus, it creates a whole channel of sharing and following you on TikTok.

Understand TikTok Algorithm And Increase Chance Of Going Viral On TikTok In 2024

It is necessary to recognize the power of understanding the TikTok algorithm for going viral. TikTok videos crafted according to the algorithm have a great chance of going viral.

So, let us understand what is TikTok algorithm is and how it works!

1. What is the TikTok algorithm?

Understanding the TikTok algorithm is extremely simple, and it can be defined as what you see is what you get. In layman's language, a system that decides what your ForYou Page will show to you and others. 

It is a highly personalized page that narrows the recommendations to your interests. Once you have changed your preferences, the TikTok algorithm will pick those preferences and then suggest the content accordingly for your ForYouPage.

2. How does the TikTok algorithm work?

TikTok considers several factors that influence the TikTok algorithm. The blend of these factors decides the sequence and recommendations on our For You Page.

Let us know the factors in detail:

 TikTok algorithm ranking signals:

  • User interactions

The first and foremost thing is how users interact on the platform. Your behavior on the platform is the critical signal to be picked by the TikTok algorithm. 

It depends on the videos you like, videos you share, accounts you follow, content you create, and videos you add to your favorites. Also, your watching time for a video carries more weight in the TikTok algorithm. 

  • Video information

TikTok algorithm also keeps a close watch on the video details.  The video details include the captions with hashtags, keywords, and the audio/ sound. 

These factors inform the algorithm about the type of content to recommend you on the For You Page. Also, the video information helps in the easy classification of the content.

  • Device and account settings

Some device settings are taken into consideration by the TikTok algorithm for performance optimization. These are Device type, country settings, and language preferences. 

These settings help to know the grounds of the users, and hence, you will be shown the content accordingly. 

Tips For Mastering The TikTok Algorithm

Understanding the TikTok algorithm is a must to gain exposure on TikTok. Here are the most-wanted tips to create videos that the TikTok algorithm will optimize:

  • Niche Down

It is highly advisable to stick to a particular niche. Create most of your content around that niche; it increases the chances of showing up on the ForYou Page of TikTok. 

So, it is crucial to decide on a subculture or a niche to be part of that community and bring a boost to your content visibility by the right audience. 

  • Captivate your audience

Understand your audience well and then craft your content accordingly. You must ensure that people are watching your videos, and then you must hook them for a few seconds to your videos. 

Text overlay, visual elements, and audio can hook the audience for further seconds. Keep your videos short and cut out the necessary section by jumping to the interesting one. This will keep your audience engaged. 

  • Optimize your TikTok content for search

Optimizing your TikTok content is another best way to pick up by TikTok algorithm.  Initially, while planning your TikTok video content, you must do keyword research, use the keywords in your content and then analyse your content.

Also, keep an eye on following the TikTok trends with the appropriate keywords, as these will help to reach your content to a broader audience.

  • Use trending hashtags for more visibility

Make sure you leverage trending songs and sounds in your videos. Search for the trending hashtags and audio relevant to your content and fit best. 

Refrain from overloading your content with a lot of hashtags. You can create your sound and get it on trend for further visibility. 

  • Follow TikTok rules and regulations

Another important aspect is to understand the TikTok algorithm and the terms and conditions of TikTok. 

Abide by the terms and policies to get the best from your TikTok account; it prevents you from banning your TikTok account and helps elevate your position on TikTok. 

  • Be authentic and genuine.

The last but most underestimated tip is to be authentic and genuine. Be honest and genuine with your audience to build a long-lasting connection on this social media platform.

Thus being real will help people to feel connected with you and your feelings. Also, they will find your content more relatable, and you will grow flawlessly.

5 Important Factors For Going Viral On TikTok In 2024

If you want to make your content go viral, here are some fundamental principles to help it go viral on TikTok in 2024. Let's get started:

#1. Uniqueness

The content to go viral must be unique and remarkable and include some exclusive information. People tend to share videos that make them look knowledgeable and boost their social standing. 

So try to make videos that portray some knowledge to viewers and help you to gain something by watching your videos.

#2. Relatability

Content with high emotions of awe, laughter, or surprise will likely go viral. If people find your content relatable and can resonate with your videos, make them share your videos as much as possible. 

Hence, the key is to be authentic and genuine so that they can feel connected to the things you want to convey through your videos.

#3. Social Proof

People always want to be part of videos that are loved by many. Sometimes, the number of likes is the social proof. 

So, you need to find ways that encourage engagement and start a conversation with your content can create a virtuous cycle.

#4. Practical Value

Videos that carry some practical value are shared more. So work on crafting actionable videos, include tips and hacks, and improve the live of people. These videos help people to be better and thus are shared more.

People are logical these days and prefer to watch practical videos that help them in their day-to-day lives. 

#5. Storytelling

Narratives and compelling stories usually attract people. Thus, work on crafting videos with emotionally relatable and compelling narratives. Stories create a more profound connection, so start now and be the storyteller. Let your stories go viral and attain the desired limelight.

Incorporate the tactics in your TikTok content and see how your best work is appreciated worldwide and goes viral!

The Bottom Line: Going Viral Is Just The Beginning

You must be clear that going viral is not the end; it is just the beginning. Though going viral will undoubtedly bring you a rush of followers, how to handle that virality phase is a must.

Virality will bring people to your account, but that rush should be able to translate into long-term brand advocates. The idea is to create a loyal brand community that helps your business to grow profusely. 

Craft the best possible content with the above excellent tips and start your time to go viral on TikTok in 2024!


#1. How do you make my TikTok go viral?

You can incorporate the following strategies to make your content go viral on TikTok:

  1. Participate in trends
  2. Use hashtags
  3. Be authentic and genuine
  4. Understand your niche and your target audience
  5. Follow TikTok terms and policies

#2. How many views do you need to go viral on TikTok?

According to marketers, a video that gains a million views in a day or two is considered viral. There is certainly no specific number of views; also, a video can go viral even after a week.

#3.  What does not work if you want to go viral?

Here are a few things that do not work if you are thinking of making your content go viral: overstressing yourself on hashtags, stressing over the posting times, focussing on quantity rather than quality, and not being authentic and genuine.

#4. How do you make a TikTok go viral by the algorithm?

The things that make your video go viral by the algorithm are creating the best content around your niche, hooking your audience for initial seconds, using trending hashtags and audio, following the terms and conditions of TikTok, and optimizing your content.

#5. What types of videos go viral on TikTok?

Different types of videos that go viral on TikTok are:

  • Dance videos 
  • Song videos
  • Dialogue reenactments:
  • Cute animal videos:
  • ASMR videos
  • Comedy content 
  • Science Experiments

#6. Can TikTok videos go viral later?

Yes, a video can go viral anytime, depending on the time it gains attention. Usually TikTok videos reach their peak in three to four days of upload. 

Also, it is impossible to know when a video will start to go viral on TikTok. Videos may be posted weeks or months before gaining traction and going viral.

#7. What happens when a TikTok video goes viral?

Once your video goes viral, there is a substantial increase in the follower count; also, it will help to grow your community. It will open the door for some exciting opportunities.

#8. Why do my TikToks never go viral?

The main reasons why your TikTok videos are not going viral are:

  1. Posting at the wrong time
  2. Content is not engaging
  3. Not following the trends
  4. Inappropriate use of hashtags
  5. Lack of optimization

#9. Can one randomly go viral on TikTok?

Yes, one can randomly go viral on TikTok, as anything is possible on TikTok. There are no barriers or conditions to going viral on TikTok. Your TikTok video can go viral when one works according to the Tiktok algorithm.

#10. How often should I post to go viral?

Be consistent in posting videos; to go viral, you must post 3-4 videos daily. It will get you noticed, depending on the content. Also, it increases the chances of going viral.

Written By Sia Harris

Sia is the editing and proofreading expert at She engages with and improvises content curated by our brilliant team of in-house writers. She also leverages her expertise in curating compelling yet easy-to-understand content that engages readers. She has been an extensive support system for the content team, developing better article formats that suit user's interests. The bonus is that she is her team's favorite!